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Fernanda Vera

Fernanda Vera

Hi! I'm Fer 👋

Product Designer with 4+ years turning complex SaaS, ecommerce, and B2B problems into data-informed, user-centered solutions.

UX/UI Designer
SaaS
Ecommerce
B2B
See my work Download CV

Selected work

The kind of problems that live in my head rent-free until I solve them.

BUS TRAVEL PLATFORM

Zone-based seat pricing

Redesigning how seat prices are shown, to stop confusing users mid-checkout.

Faster checkout time
Fewer pricing complaints
View Case Study

Reserhub

Driving App Downloads for Cruz del Sur, a Peruvian Intercity Bus Company.

Resumen del proyecto

Read case

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Check out my Resume or shoot me a message on LinkedIn.

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